New apps from the collaboration of Develapps and AdLemons Mobile

Develapps and AdLemons mobile release the new apps of the most influential blogs dealing with the topics of startups and internet businesses: LoogicJavier Megías and Carlos Guerrero.

These are only the first steps of the new adventure of AdLemons, in collaboration with Develapps: offer their own app to the most succesful blogs of the blog platform.

Almost ready are the apps of Medios y Redes,,, and El Caparazón, that will be released soon.

Enredate 2013

Last June 14th, the Auditorium and conference hall of Castellon hosted the IV edition of Enrédate organised by the CEEI of Castellon. More than 400 professionals and entrepreneurs took part in this event.

After the opening ceremony, 6 workshops were held dealing with business and innovation topics.

Both audience and speakers attending this event agreed that this kind of conferences is really useful for the networking of companies and entrepreneurs.

Our CTO and Project Manager, Daniel Juan, took part in one of the workshops named “Mobile Apps: your business in your pocket”, sponsored by RESET Spain. Together with Dani there were two other entrepreneurs of mobile app development and mobile marketing, all three answered the questions of the audience under the lead of Alvaro Verdoy, from RESET, who acted as moderator.

Among the public there were University students, advertising professionals, freelance and even unemployed looking for business idea to grow their own company or for any vacancy within the companies attending the event.

 Two main topics were highlighted in the questions of the public attending the workshop:

-       Multiplatform: differences and advantages of native apps, apps developed with phonegap and web responsive.

We have already posted an entry about native apps and HTML5, and about web responsive as well. But we hadn’t mentioned Phonegap yet, and it’s worth mentioning as it is gaining importance within the mobile market.  Many app developing companies are using Phonegap to adapt customers’ projects to any platform they ask for. Phonegap enables software programmers to build applications for mobile devices using JavaScript, HTML5 and CSS3. The resulting applications are hybrid, meaning that they are neither truly native nor purely web-based.

-       Job options and future of the app development companies. Everybody agreed in the answer of this question: the future looks promising.

As smartphone and tablet sales keep on rising, so does the demand for apps adapted to these devices, either native, hybrid or web responsive format.

 Original source: Enredate Castellon y Wikipedia

The future of web pages lies in mobile devices

When customers visit a web page not optimized for mobile devices, up to a 44% of smartphone and table users, according to PuroMarketing, will never return to the webpage, and a 52% may think about returning.

 Having a web adapted to the device you visit it from, could make the difference between the success or failure of the company, as customers may check the web pages of other competitors that are already adapted.

 Mobile devices keep on growing and evolving, so must web design do. Hence the step forward from static web design to Responsive Web Design. The latter, according to Wikipedia, is defined as a web design approach aimed at crafting sites to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile phones). A site designed with RWD adapts the layout to the viewing environment by using fluid, proportion-based grids, flexible images, and CSS3 media queries, an extension of the @media rule.

 Which are the advantages of a responsive web? Among others, a wide reactivity adapting to the screen of any device, offering great ergonomics with the same info design as the old version. The responsive web, if available, will appear directly on your screen, but a classic version would be available if required by the user.

 Web responsive does not need a new url, so no need to worry about redirecting links, and info structure is the same one that appears at the complete web, in order to avoid users getting confused if changing patterns.

Despite all these advantages, there is still a big disadvantage: web loading time. A web responsive makes necessary the download of all the elements when visiting it, resulting in lower performance.

Original source:; PuroMarketing and Wikipedia.


Public awaited much more of this conference, however the news released at GOOGLE I/O 2013 did not disappoint. Celebrated in San Francisco from May 14th to 17th, GOOGLE I/O did not introduce a new Nexus neither an updated version of the Android operating systems.

 These are some of the most important points Google introduced that may be the most interesting ones for our team of developers:

  • New APIS for developers at Google Play Services ( new functionalities optimized to reduce battery use)
    • New Google Maps Android API v2 – allow developers building Google maps in apps
    • New location APIS – fused location provider, geofencing (virtual fences, app triggers when entering or leaving these fences) and activity recognition (help users with physical activity – figures out if the user is walking, cycling or driving with no use of GPS)
    • Google Cloud Messaging: push from cloud to apps allowing as well upstream messaging to send data from apps to server
    • Synchronised notifications between devices
  • Developer Tools – improved features at ANDROID STUDIO
  • New monetizing features added to the developer console: optimisation tips, app translation service, referral tracking, usage metrics and revenue graphs (no need to connect to Google Analytics
  • New Mobile API features:
    • JAVASCRIPT speed improvements
    • WebP – open source royalty free compression technology: space saving image format, 31% reduction in size.
    • VP9 – open royalty free video container: 63% reduction in size. Future of YouTube videos.
    • Data compression on Chrome for mobile

 Other interesting releases:

  • Google Play: redesigned, simpler interface.
  • Google+ sign in: allows user signing into web pages, apps etc using your google account – cross-platform single sign-in
  • All Access: music program similar to Spotify. Allows users managing their own Music Library,  creating Playlists and Radio created from favourite genres. Subscription fee $9.99/month, 30 day trial. Only available in US by the moment.
  • Google Play Games: Google’s own videogames’ platform for Android and Chrome. It will also be available for iOS platform.
  • Google Maps simplifies and improves its interface for both web and mobile versions.
  • Introduction of the new Samsung Galaxy S4 using pure Android operating system instead of Samsung’s TouchWiz. This new device with come with an unlocked bootloader and original Android’s ROM, the same one of Nexus devices. This way, the new S4 will not wait to get an update of the operating system when it is released.
  • New improved features for Google+ in its aim to be a direct competitor of Facebook.
  • Updated Google Hangouts app brings Google into the instant messaging and multiplatform market. Available for Android, iOS and Chrome, a redesigned interface and integrating group videocalls from the original Hangouts.

 Now that Google I/O is over we are awaiting new releases at Apple’s WWDC 2013, that will be held from June 10th to 14th. Introduction of iOS 7 and/or OS X 10.9 are expected to happen during these 4 days.

 But not only a new version of iOS Operating System, much more is expected to surprise the public at Apple’s Year Event. Above all when this has been the worst years in Apple’s history, a year in which the company has lost positions in the ranking in front of its direct competitors.

Despite Apple’s income decrease, its stocks lose a 40% and Samsung sales overtook iPhone, Apple is still the first one in figures. Numbers do not lie:

  1.  Apple earns in iPhone sales as much as Microsoft with the whole business. Only overtaken by Samsung whose growth reaches 16.8%.
  2. Earns as much as Microsoft and Google together, that is $9547 millions net from January to March, a 17.8% less than last year though.
  3. Apple gross margin falls but is still in a good level. Nevertheless Apple may be forced to released a cheaper version of iPhone to face its biggest competitor, Samsung, as they already did with the Mini iPad.
  4. Defeats all competitors in cashApple owns more than $145K millions, what supports its big value in the stock market.

Pata Negra App Development

With this headline the online magazine Emprendedores introduced our company on January 15th.

And that’s the way we keep on working, placing quality first.

Our foresight on settling in London is producing results, where The MVP Studio bets on British start-ups. Our apps, developed according to the Minimum Viable Product, are as good as the ones with more funds. We are specialists not only in helping entrepreneurs developing their idea but also in improving it.

Quality is what we offer because quality is what defines our team of developers, awarded by The App Date as the best app in 2012.

It’s been already 5 years since we started as Mensamatic represented by our brand Linkants giving service to many private clinics, restaurants, gims, etc in the SMS business, and Develapps in iOS and Android app development.

Every time we have more competition within the market of app development, but we keep on making differentiation our hallmark. We offer quality products whose quality and functionality exceed customer expectations.

In Develapps we are working hard to gain positions within the app development market.

Original source:

*Pata Negra (black leg) is an expression used in Spanish to say that a product has great quality. Originally comes from the Serrano Ham from black acorn-fed pigs, hence black leg, known as being one of the best hams.

PixelPin: passwords on images

Every time is more and more difficult to remember all the passwords, alphanumeric combinations really easy to hack, in only 5 minutes they can access your account; up to 8 days if you combine capital letters.

A research by GP BULLROUND, JANRAIN and SPLASHDATA published at METRO reveals how simple are the most used passwords, among others password, 123456, 12345678, and full words as monkey or dragon.

Professor John Chuang and his team at the University of California, Berkeley, think ‘passthoughts’ are the future of passwords.

A headset, which can be bought on Amazon for less than £70 called the NeuroSky MindWave, measures the brainwaves of the thoughts established as password and lets you in.  According to professor Chuang, the passthoughts are difficult to hack and can’t be guessed by observing the smudge patterns on your device’s touchscreen.

 However the system has a reliability of 99 per cent. The remaining 1% responds to the fact that scientists are still not certain whether brainwaves are as distinctive as fingerprints and retinas.

 Geoff Anderson, co-founder of London-based company PixelPin, app developed by Develapps, thinks a 99% is not enough.

PixelPin suggests a different way of replacing easy-to-hack alphanumeric passwords, it allows you to set any photograph you choose as the lock for your device. The key to access your device is four ‘passpoints’ set on the photograph, chosen in sequence.

 Anderson is dubious of biometrics in general, and in password using biometric aspects, among other reasons, because if you ever get hacked you can’t reset your fingerprints or your eyes.

 The idea is that this method is more resistant to hacking because it becomes impossible to search for known words or sequences and visual memory is a lot more reliable than the part of your brain which keeps forgetting your PIN number.